Mindrive builds policy-compliant Google Ads and Meta Ads campaigns for dental, cosmetic and fertility clinics — structured around appointment bookings, with messaging that stays within both platforms' health-advertising rules from the first draft, not as an afterthought.
Policy-compliant ads reach genuine prospective patients.
Interest captured through compliant messaging.
Enquiries converted into booked consultations.
Google and Meta restrict personalized health-ad targeting, and several elective and specialty categories require platform certification before campaigns can run at all. Ignoring this, or treating it as a checkbox after creative is already built, is how clinic ad accounts get disapproved or suspended.
We plan around these restrictions from the first strategy conversation — factual, non-personalized messaging, no guaranteed-outcome claims, and certification requirements identified before a single ad is built.
Factual, non-personalized ad copy that avoids the claims both platforms restrict.
Requirements identified upfront for categories that need platform certification.
Campaigns built to convert interest into a booked consultation, not just an inquiry.
Honest positioning only — no promised results, no fear-based messaging.
Search campaigns targeting procedure and treatment-specific searches, structured to stay within Google's healthcare ad policy.
Explore Google Ads →Facebook and Instagram campaigns using non-personalized targeting, compliant with Meta's Special Ad Category and health-content rules.
Explore Meta Ads →Funnels built to convert interest into a booked consultation, with qualification questions appropriate to your specialty.
Explore Lead Generation →GA4, GTM and call tracking connected through to booked appointments, not just form submissions.
Explore Conversion Tracking →
✔ Dental Clinics
✔ Cosmetic & Aesthetic Clinics
✔ Fertility & Specialty Clinics
No — no advertising campaign can guarantee patient volume or treatment outcomes, and we won't claim otherwise. We build campaigns that generate qualified appointment inquiries; clinical outcomes remain entirely your team's responsibility.
Yes. Both platforms restrict personalized health-ad targeting and require certain sub-categories to complete a certification process before running ads. We factor this into campaign planning from the start rather than treating it as an afterthought.
We guide you through what's required for your specific clinic category — the certification itself is completed by the clinic/business entity, per platform policy, not by an agency on your behalf.
Those pages cover qualification and nurture broadly. This page addresses the healthcare-specific ad policy landscape directly, since clinics face restrictions most other high-ticket service businesses don't.
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